What if…?

Exista mai multe motivatii pentru care oamenii aleg sa devina fotografi de nunta:
– Unii o fac pentru bani – pana cand realizeaza ca in business-ul acesta se vand pe ei insisi. Si cum timpul si energia lor sunt limitate, oricat de mare ar fi cererea, la un moment dat, venitul lor se plafoneaza. Apoi mor.
– Unii o fac pentru glorie – pana cand obtin recunoastere internationala la cele mai importante concursuri de fotografie. Apoi, fara a mai avea un alt tel maret, mor.
– Unii o fac pentru a lucra de acasa si a decide ei insisi asupra programului de lucru – pana cand realizeaza ca nu se pot organiza singuri si ca au nevoie de o autoritate pentru a le spune ce si cand sa faca, pentru a evita nemultumirea clientilor. Apoi mor si se intorc in corporatie.
– Unii (cei mai naivi) o fac pentru a lucra o zi pe saptamana, iar in restul de 6 sa se distreze – pana cand afla ca doar o zi pe saptamana lucreaza in afara casei, iar in restul de 6 potrivesc white balance-ul, scriu e-mailuri, compun texte, cauta melodii pentru postari, platesc taxe, creeaza albume, raspund la telefon, stabilesc intalniri, gandesc modalitati eficiente de promovare, invata. Apoi, extenuati, mor. Asta daca nu mor inainte, din lipsa de clienti.

Atunci inseamna ca nu este despre destinatie, ci despre calatoria in sine?

DA! Daca fotografia in viata ta este o calatorie, nu te vei mai feri sa oferi ajutor celor care iti pot deveni concurenti, pentru ca stii ca daca te inconjori de oameni puternici vei deveni si tu mai puternic. Nu vei mai cauta recunoastere in premii pentru cadrele tale, pentru ca tu si clientii tai le indragiti asa mult. Nu-ti va mai fi teama sa le spui “nu” potentialilor clienti cu care nu rezonezi si vei astepta linistit sa apara cei care simt ca tine, pentru ca fostii clienti carora le-ai aratat respect te vor recomanda. Nu te vei mai simti extenuat sa inveti constant despre fotografie, pentru ca in timpul tau liber tot despre asta citesti.

In lumina acestor ganduri, am organizat o intalnire in care am vorbit celor prezenti despre cum sa-si gaseasca inspiratia si motivatia, cum sa-si creeze un brand puternic si cum sa gaseasca clientii pe care si-i doresc.

Minunatele fotografii au fost realizate de prietenul nostru, Vlad.

There are several reasons for which people choose to become wedding photographers:
– Some do it for the money – until they realize that in this business, they sell themselves. And how their time and energy are limited, however great the request would be, at a given moment, their income stops. Then, they die.
– Some do it for glory – until they obtain international recognition at the most important photography competitions. Then, without another great goal, they die.
– Some do it to work from home and decide themselves their working program – until they realize they can’t organize themselves and they need an authority to tell them when and what to do, in order to avoid customers’ dissatisfaction. Then they die, and go back to corporations.
– Some (the most naïve ones) do it to work a day per week, and have fun in the other 6 – until they find out that there is only one day per week working away from home, and the other 6 are for setting white balance, writing e-mails, composing texts, searching for songs for posts, paying taxes, creating albums, answering the phone, setting up meetings, thinking about efficient promoting methods and for learning.Then, exhausted, they die. If they haven’t died before, because of lack of customers.

Then it means it’s not about the destination, but the journey itself?

YES! If photography is a journey in your life, you won’t hesitate offering help to those who can become your competitors, because you know that if you get surrounded by strong people, you will become stronger.
You won’t be seeking recognition in awards for your pictures, because you and your clients love them so much.
You will no longer be afraid to say “no” to your potential customers you’re not compatible with, and you’d quietly wait for those who feel like you, because your former customers to whom you have showed respect will recommend you.
You will no longer feel exhausted constantly learning about photography, because this is what you read also in you spare time.

Having these thoughts, we organized a meeting where we spoke to the audience about how to find inspiration and motivation, how to create a strong brand and how to find the desired customers.

The wonderful pictures were taken by our friend, Vlad.